McDonald’s & REVOLT TV: ‘Game Cave’ Make-Over Edition


THE CLIENT:

MCDONALD’S & REVOLT TV

THE TASK:

REVOLT and McDonalds joined forces to elevate the first HBCU Esports Lab at Morris Brown College in Atlanta. We were tasked with developing a storyline and narrative around this partnership that selected a group of 15 students who worked collaboratively with a rising interior designer, Davon Johnson, and gaming expert, Ms. Basketball, to transform the Morris Brown College Esports lab into a space worthy of HBCU excellence - upgrading hardware, aesthetics, and connectivity across mobile, PC and console gaming. We developed a 5 minute make-over show for viewers at home to watch, learn, and engage.

IDEATION
STORY-BOARDING
NARRATIVE DEVELOPMENT
CREATIVE DIRECTION
FILM PRODUCTION
POST PRODUCTION & GFX

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